Case study · Arya.ai

Intelligent Document Processing

Banks and insurers struggle to pull accurate data out of scanned documents, and existing tools are too technical. IDP extracts structured data, flags fraud and suggests decisions with AI - I designed it from a quick demo into a full product, in three versions.

Role
Sr. UI/UX designer
Timeline
2 months
Company
Arya.ai
Tools
Figma
Team
Ver. 1: me (designer + researcher). Ver. 2: 2 designers including me. With 1 frontend + 1 backend developer, my manager (growth head) and the VP of engineering

85%reduction in document fraud

Visit Arya.ai (opens in a new tab)
01 · Problem

The problem

From competitor's analysis and secondary research - validated with quick user interviews - the targets were clear:

  • Users struggle to extract accurate information from scanned documents.
  • Existing tools are too technical.
  • The UI and UX needed to be easier to use and navigate, with better readability and a stress-free process.
  • AI should process the documents - and help users decide afterwards.

Who it's forOperations teams in insurance, finance and logistics; data and form-entry staff; and the reviewers and admins who approve.

02 · Version 1

Ver. 1: a quick demo

Our APIs were only shown working on our own platform. A product demo needed its own space - more secure and personal, but with the same feel as the API platform. With an urgent demo coming:

  • Built the keyword search demo on the platform's screen look.
  • Iterated the structure in discussions and quick A/B tests: the keyword field, where the Check button lives, where Reset goes.
  • More demos were coming, so functions went into tabs, not a dropdown - everything visible, one click instead of two.
  • It worked for the demo, but got cramped.
03 · Version 2

Ver. 2: a real, secure product

Version 2 had to look secured and independent - an application capable of huge workflows, end to end. I studied best practices and competitors (Inscribe, Azure AI Document Intelligence, Docsumo, Hyperscience and more), then wireframed.

  • Calm UI. Muted white and grey, proper spacing; colour only to signal - red to delete, blue to proceed.
  • Built for many files. A table of records, clear upload states (processing, completed, retry) and multi-upload.
  • One workspace. File list, document preview and results side by side - read left to right, annotations jump to the page.
  • Fraud detection. Fraud and trust signals plus a heatmap of how trustworthy each part of a document is.
Fraud detection: signals on the right link to the exact spot in the document.
04 · Deep dive: EKYC

Deep dive: loans for teachers

An EKYC flow with two sides - the branch officer who reviews, and the teacher who applies.

  • The officer gets one screen per application: what was filled, what our AI extracted, predicted and suggested - then accept, reject or escalate.
  • Sign once. Signing hundreds of applications a day is tedious, so the officer uploads a signature once and the system reuses it.
  • AI suggests trust: “Looks good - you may approve the loan” or “This looks like a very risky profile”; duplicates are flagged.
  • The teacher sees every step upfront in a progress bar, and the screen changes in place instead of scrolling - so the long form never feels long.
  • Less typing. Details are pre-filled from the uploaded documents; the applicant only checks and edits.
The officer's view: documents on the left, risk score and checks on the right.
05 · Version 3

Ver. 3: polishing after the demos

After all the active demos with heavy deadlines, we polished the UI and UX where needed - iterating one element at a time.

  • A clear risk summary at the top - “High risk! 67%”.
  • Fraud signals listed one by one (editing software, name, address, date edits) next to the checks that passed.
  • Accept and reject always in reach.
06 · Outcome

The result

  • 85%Reduction in document fraud
  • 60%Reduction in manual errors
  • 40%Faster turnaround times
  • End to endAutomation of KYC, cheques and onboarding

TATA AIG - centralised KYC

  • Around 600,000 policy proposals processed a month.
  • KYC completion time under 1 minute.

ICICI Lombard - onboarding

  • 98% process automation; manual intervention down to ~2%.

A major Indian bank - cheques and fraud

  • Capacity of 20+ cheques per second.
  • Operational costs down 55%.

Axis Bank and Sinarmas MSIG

  • Automated KYC classification and extraction, foreign-language ID translation, face recognition and liveness checks.

Results as per the client case studies.

07 · Final product

The final product

A walkthrough of IDP.

Intelligent document processing

My Role?

Sr. UI/UX Designer

TOOLS?

FIGMA

TIMELINE?

2 MONTHS

Company?

Arya.ai

TEAM?

1 DESIGNER + RESEARCHER (ME) - ver. 1, 2 designers (including me) - ver. 2

1 FRONTEND DEVELOPER + 1 BACKEND DEVELOPER + MY MANAGER (GROWTH HEAD) + vp OF ENGINEERING.

Extraordinary Document extraction and analysis with ai, made Human-Friendly, super simple and smooth to use.
Targets from competitor's analysis and secondary research, and the personasThe past: why the demo needed its own product, apart from the API platform
Version 1: the keyword search demo and its iterations
Version 2 research: best practices, competitors and wireframesVersion 2 UI: table of records, uploads and multi-keyword searchExtraction for OCBC Bank and fraud detection with a heatmapWorkspace layout: file list, preview and resultsThe three screens in a nutshell: sign up, files table, workspaceFraud detection: properties, fraud and trust signals, heatmapEKYC loans for teachers: the branch officer's records tableApplication review with AI suggestions and a one-time signatureThe teacher's application flow with a progress barSelfie and salary slip upload stepsDetails pre-filled from documents, then review and confirmMore of the loan application flowEmails for each step, and the move to version 3
Version 3: loan agreement review with fraud signals and a risk scoreFurther ideating: version 3 iterations, one element at a timeMore version 3 iterations: high and low risk, summary
Results: fraud, errors and turnaround, and client case studies

More details?

More Projects?